Destinations Florida Releases Destination Promotions: Empowering Florida’s Growth Report

To help provide education and resources for lawmakers and industry leaders, Destinations Florida and our members have created the Destination Promotions: Empowering Florida’s Growth report.

The report is broken up into five sections, including the most common misconceptions about Florida tourism and the unique role Florida’s local Destination Marketing Organizations play in attracting visitors. We hope this report will serve as a resource when discussing the value Florida’s robust tourism industry brings to our state.

Download the report here: Destination Promotions: Empowering Florida’s Growth